302 Redirect

What Is a 302 Redirect?.

A 302 redirect lets search engines know that a website or page has been moved temporarily.

When Should You Use 302 Redirects?

You would use this type of redirect if you want to send users to a new site or page for a short period of time, such as when you’re redesigning or updating your website.

You only use a 302 if you’re planning on eventually bringing the old page back. You could also use a 302 redirect if you want to test out a new page and get some consumer feedback without hurting your rankings from the original page.

When a 302 redirect  is used correctly,will not hurt your SEO efforts. When you choose this type of redirect, the original page remains indexed in Google and no value (link equity) is transferred to the new URL because Google knows this is just temporary. Thus you’ll retain any rankings, traffic value, and authority that page might have.

Where problems tend to rise is when people don’t know the difference between the two and they choose a 302 to redirect a site permanently.