Here is 15 reasons why you should strongly consider social media marketing as a part of your strategy
Drive Traffic to Your Website
If you have a new page or product on your website then you would want all your clients and potential clients to know about it. It is like having a baby, all you want to do is boast about how amazing he/she is and the best way to do this is by posting it on social media. In return, you will be encouraging people to head back to your website which means you are driving more unique traffic to it.
·Boost the SEO of your business
By driving traffic to your website using social media you will boost the SEO element of it and generate more unique visits that will help push your website up the rankings. With social media, this is one of the best marketing tools available.
·Build relationships with your clients
Building an intimate relationship with all your clients is now a possibility. Social media allows your clients to speak directly to you, allowing you to build up that trusting relationship that ensures that they will return again and again.
·Create a receptive audience
Social media is a platform for people to connect but it’s also there to inform people of services/products that you offer. Audiences are more likely to be receptive to your ad as they see it as communication and not just advertising.
·Target your desired clientele
Social Media makes is possible to select and target your desired audience with sponsored adverts. By choosing who should see your advert you ensure that the leads received will most definitely be converted into sales.