A Good web designer
Good Web Designer: Why is a great web design important! If you’re questioning the importance of a solid web design, look no further. We’ve found that 48% of Internet users consider web design the number one factor…
SEO vs SEM: Difference Between SEO & SEM
SEO vs SEM: Difference between SEO & SEM The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Definition…
How to create best SEO content
How to create best SEO content Target Keywords These are key terms and phrases for which your audience niche is actively searching. Your SEO content won’t reach the right people if you fail to optimize…
SEO Essentials
SEO Essentials Relevancy Search engines try to provide the most relevant results to a searcher’s query, whether it’s a simple answer or more complicated queries. How search engines provide these results is influenced by the…
Most Common SEO Mistakes’
The 10 Most Common SEO Mistakes to Avoid Choosing the Wrong Keywords. … Using Keyword Stuffing. … Creating Content That’s Not About Your Keywords. … Publishing Non-Original Content. … Skipping Title Tags & Meta Descriptions….
MPESA integration to website
MPESA integration to website : Lipa na MPESA online solutions Every business that has managed to efficiently integrate M-PESA into their website and use it to accept payments from customers is one step ahead of…
Pay Per Click (PPC) & Google Adwords
Pay Per Click (PPC) & Google Adwords ·This is Why You Need Google Ad Words for your Business In the last century, the tools for marketing your company have changed dramatically. Some of the older…
Link Building
Link Building Link Building is at the heart of Digital Marketing. Link building is the most important (and challenging) SEO skill. Actually, it’s a culmination of several different skills: you need to master content creation,…
Content Marketing
Content Marketing Content Marketing Strategy Content marketing is much more than creating, distributing and sharing content in order to engage audiences, generate leads, improve branding, and other marketing goals you can serve with content marketing. It needs a strategic approach and that’s…
Brand Strategy
Brand Strategy Why is content marketing so crucial to the success of your business? Like a general in the army, you do not go to war without a strategic attack plan. The same goes for…